Helping DTC Supplement Brands Maximize Revenue & Stay Compliant

FDA/FTC compliance, Amazon, Shopify, and email marketing, all under one roof.

Compliance & Formulation

I review your product labels, marketing claims, and formulations so you're protected from FTC enforcement and positioned for long term growth. From ingredient substantiation to structure/function claim language, I make sure what you've built is compliant and defensible before it becomes a liability.

Amazon Management

I audit, overhaul, and manage your Amazon and Shopify presence so your listings convert, your store runs cleanly, and you're not leaving money on the table. Title and bullet optimization, backend keywords, post purchase upsells, subscription setup, account health, and ongoing management handled end to end.

Email & Marketing Assets

I build and manage email flows, landing pages, and marketing copy that turn your existing traffic into revenue. Welcome series, post purchase flows, abandonment sequences, advertorial copy, and campaign management, all written with compliance guardrails built in from the start.

10+

Years in the DTC supplement and health industry

30+

Products formulated from concept through launch

100%

Compliance focused across every service

Why Work With Me

With over a decade inside the DTC supplement and health industry I've done the work firsthand. I've formulated 30+ products, managed Amazon accounts, built paid funnels, and lived through FTC enforcement at a former employer. The brands I work with get one person who understands the full picture, not a generalist learning your industry from scratch.

"I hold a US Dietary Supplements Certification through World Compliance Seminars and have worked across every function of a growing supplement brand, from formulation and compliance through Amazon, Shopify, and email marketing."

Olivia Dunham

"Lucas helped us clean up our label claims and marketing copy. What seemed overwhelming became straightforward with his guidance. Our compliance concerns are gone and we can focus on growing."

Henry Case

"Our Amazon listings were underperforming for months. Lucas overhauled everything and we saw measurable improvement within weeks. Knows the supplement space inside and out."

Alexis Murphy

"Working with Lucas felt like having an in-house expert without the overhead. He understood our formulation goals and kept everything compliant from day one. Would recommend without hesitation."

Let's Talk About Your Brand

If you're running a supplement or health brand and need an experienced operator to help you grow, I'd love to connect. Send a message and I'll get back to you within 24 hours.

Lucas Armstrong © 2026 Nutra Brand Solutions

Thank you

Thank you for reaching out. I'll get back to you within 24 hours. In the meantime feel free to connect with me on LinkedIn.